About
Vital Strategies
At Vital Strategies Podcast, we’re helping entrepreneurs pay less tax, build more wealth and love a great. As a division of Vital Strategies, we are dedicated to revolutionizing your approach to taxes and ensuring you keep more of your hard-earned income.
Why Listen to Us?
At Vital Strategies, we are on a mission to help our listeners save $1 billion in taxes! We are your go-to resource for unlocking financial success by minimizing your tax bill.
Expertise
Proven methods have saved clients over $8.5 million in taxes over the last two years.
Empowering
Developing custom tax strategies that align with your goals.
Actionable
Consulting clients have an average tax savings of of $280,000+ per year in income tax alone.
Latest Episodes
Tune into our latest episode, where we dive deep into cutting-edge tax strategies and share expert insights so you can pay less tax.
062 | The Marketing Playbook: Clear, Concise, and Client-Centered Strategies with Jenny Cross
What’s the secret to building a cohesive marketing strategy that truly works for your business? On this episode of the Vital Wealth Strategies Podcast, host Patrick Lonergan kicks off 2025 with a deep dive into marketing strategies for business owners looking to drive more revenue into their business. Patrick is joined by Jenny Cross, Founder and CEO of TwoTone Creative, a full-service marketing firm built on the principles of servant leadership and client-centered solutions. With a wealth of experience and actionable advice, Jenny shares her journey of growing her business, overcoming challenges, and helping others by answering their customers’ questions with clear, effective marketing strategies.
In this conversation, Jenny and Patrick explore how business owners can connect the moving parts of their marketing efforts into one seamless approach. They discuss creating a strong company culture, using tools like the Entrepreneur Operating System (EOS) model to track KPIs, and the importance of transparency in marketing. Whether you’re looking to refine your brand’s messaging, better understand your clients’ needs, or measure success effectively, this episode is packed with insights to help you take your business to the next level. Don’t miss Jenny’s tips on standing out in today’s crowded market and building a marketing strategy that drives real results.
Key Takeaways:
- The importance of thinking about your client’s needs first through servant leadership.
- How to connect all your marketing efforts into a cohesive strategy.
- Why being clear and concise is essential for effective storytelling.
- The role of transparency in building trust with your clients.
- Leveraging the EOS model to track KPIs and measure success.
- Building a strong company culture that supports your business goals.
- Tips for standing out in a competitive marketplace.
Episode Resources:
Building a Story Brand by Donald Miller
They Ask, You Answer by Marcus Sheridan
Find Out More About Jenny:
Resources:
Visit www.vitalstrategies.com to download FREE resources
Listen to the podcast on your favorite app: https://link.chtbl.com/vitalstrategies
Follow on Instagram at https://www.instagram.com/vital.strategies
Follow on Facebook at https://www.facebook.com/VitalStrategiesPodcast
Follow on LinkedIn at https://www.linkedin.com/in/patricklonergan/
Credits:
Sponsored by Vital Wealth
Music by Cephas
Audio, video, and show notes produced by Two Tone Creative
Research and copywriting by Victoria O’Brien
061 | Passive Income Through Franchises: Kenny Rose Explains the Process and Profit Potential
Could a passive investment in a franchise be the most overlooked path to financial freedom and diversification? In this episode of the Vital Wealth Strategies Podcast, host Patrick Lonergan sits down with Kenny Rose, Founder and CEO of FranShares, to explore how entrepreneurs can passively invest in franchises to create diversified income streams. Kenny shares how FranShares connects investors with franchise opportunities and provides insights on what makes a franchise investment successful, including how to avoid bad deals and vet opportunities for strong returns.
This episode is packed with valuable takeaways on passive franchise investments, ROI, who is a good candidate to invest in a franchise, and how to build a diversified portfolio. Whether you’re an accredited investor or just looking for alternative investment options, this conversation offers key insights into building long-term wealth.
Key Takeaways:
- The benefits of passive income through franchise investments
- How to evaluate and vet franchise opportunities
- What to look for in a successful franchise investment
- Understanding liquidity and expected hold periods
- Diversifying your portfolio with alternative investments
Find Out More About Kenny Rose:
Resources:
Visit www.vitalstrategies.com to download FREE resources
Listen to the podcast on your favorite app: https://link.chtbl.com/vitalstrategies
Follow on Instagram at https://www.instagram.com/vital.strategies
Follow on Facebook at https://www.facebook.com/VitalStrategiesPodcast
Follow on LinkedIn at https://www.linkedin.com/in/patricklonergan/
Credits:
Sponsored by Vital Wealth
Music by Cephas
Audio, video, and show notes produced by Two Tone Creative
Research and copywriting by Victoria O’Brien
060 | The CEOs Blueprint – How to Plan Your Best Year Yet
What if the key to unlocking massive growth in a business was stepping away from it? In this episode of the Vital Wealth Strategies Podcast, host Patrick Lonergan dives into the strategies successful entrepreneurs use to work on their business rather than just in it. As 2025 begins, this episode is packed with insights to help entrepreneurs step outside the daily grind, take a strategic look at their businesses, and set the foundation for a year of intentional growth. Whether feeling stuck or simply aiming to level up, this is an episode listeners can’t afford to miss.
Listeners will learn how to create a powerful vision for the next 3-5 years, set SMART goals, and overcome limiting beliefs that hold them back. The episode also explores how to plan yearly, quarterly, and daily schedules effectively, while making time for hobbies and personal development to fuel creativity. Tune in to discover practical steps for building systems, evaluating business health, and achieving consistent forward progress.
Key Takeaways:
- How to step back and strategically position your business for growth.
- Planning frameworks for yearly, quarterly, and daily success.
- The importance of vision, core values, and SMART goals.
- Overcoming limiting beliefs to unlock potential.
- Building systems and assessing business health.
- Balancing work and hobbies to stay energized and creative.
Episode Resources:
Getting things done: Big Rocks and Little Rocks Priority Setting
7 Habits of Highly Effective People by Stephen Covey
12 Week Year by Brian P. Moran and Michael Lennington
Atlas of the Heart by Brené Brown
Resources:
Visit www.vitalstrategies.com to download FREE resources
Listen to the podcast on your favorite app: https://link.chtbl.com/vitalstrategies
Follow on Instagram at https://www.instagram.com/vital.strategies
Follow on Facebook at https://www.facebook.com/VitalStrategiesPodcast
Follow on LinkedIn at https://www.linkedin.com/in/patricklonergan/
Credits:
Sponsored by Vital Wealth
Music by Cephas
Audio, video, and show notes produced by Two Tone Creative
Research and copywriting by Victoria O’Brien
059 | Scripture, Strategy, and Success: A Faith-Driven Path to Your Best Life
Are you aligning your faith with your goals to build the life you truly want? In this special episode of the Vital Wealth Strategies Podcast, host Patrick Lonergan reflects on the intersection of faith, business, and personal growth. Sharing his journey of committing to a life guided by biblical scripture, Patrick introduces a framework centered around three essential steps—follow, believe, and obey—that not only deepen your spiritual life but also empower you to create your best life as an entrepreneur.
This episode challenges listeners to rethink the role of faith in their lives and businesses. Through thought-provoking perspectives, Patrick reveals why faith alone isn’t enough and how intentional effort and alignment with biblical principles can lead to a truly fulfilled and prosperous life.
Key Takeaways:
- How following, believing, and obeying can transform your life and business.
- Lessons from Jesus’ life that apply to building resilience and purpose.
- Why faith requires action to unlock your full potential and achieve lasting success.
- A business owner’s perspective on integrating faith into creating your best life.
- Powerful scriptures from the bible to guide your mindset and decision-making.
Episode Resources:
Resources:
Visit www.vitalstrategies.com to download FREE resources
Listen to the podcast on your favorite app: https://link.chtbl.com/vitalstrategies
Follow on Instagram at https://www.instagram.com/vital.strategies
Follow on Facebook at https://www.facebook.com/VitalStrategiesPodcast
Follow on LinkedIn at https://www.linkedin.com/in/patricklonergan/
Credits:
Sponsored by Vital Wealth
Music by Cephas
Audio, video, and show notes produced by Two Tone Creative
Research and copywriting by Victoria O’Brien
Vital Strategies Podcast Tools
Free Resources and Templates
Maximize your tax-saving potential with our exclusive tools and templates. Access a plethora of valuable resources that will empower you to take control of your tax planning journey.
$10,000 Tax Savings
At Vital Strategies, we’re finishing out 2023 with an exciting opportunity for you to supercharge your financial success by years end. As a token of appreciation for being part of the Vital Strategies Podcast community, we’re thrilled to present the $10,000.00 Tax Savings Challenge.
Daily Productivity Planner
Welcome to the Daily Productivity Planner 2024 – Your Daily Blueprint for Success, meticulously designed for high-level entrepreneurs like you. This planner isn’t just a tool; it’s your daily companion on the journey to peak performance and strategic success.
What Our Listeners Say About Us
The insights shared in each episode are incredibly valuable! I’ve already implemented tax-saving strategies for my business, and the results are impressive. This podcast is a game-changer!
Sarah K.
Vital Strategies Podcast has become my go-to resource for financial knowledge. The expert interviews and success stories inspire me to take control of my finances and make informed decisions. Highly recommended!
Jason L.
The tools and resources provided on this platform are top-notch. I find myself coming back for more valuable downloads and ebooks regularly. It’s like having a financial mentor!
Michael R.
I used to feel overwhelmed by taxes and financial planning. Thanks to this podcast, I now have clarity and confidence in managing my wealth. The free resources are a fantastic bonus!
Lisa T.
Consulting Clients Have An Average Tax Savings Of $280,000
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